Advertising Deadlines

Applies to Order Entry and Artwork.

		Southern CA & San Diego Markets			Northern CA Markets
Product	Status	Time	Day	Days Prior	Time	Day	Days Prior
ROP	Showproof	6pm	Thurs	6	6pm	Wed	6
ROP	Final - Set/Pull	6pm	Fri	5	6pm	Thurs	5
PAD	Showproof	6pm	Mon	9	6pm	Fri	9
PAD - Big 3**	Showproof	6pm	Tue	8	6pm	Mon	8
PAD	Final - Set/Pull	6pm	Tue	8	6pm	Mon	8
PAD - Big 3***	Final - Set/Pul	6pm	Wed	7	6pm	Tue	7
Offsite	Full Build	6pm	Tue	22	6pm	Tue	22
Offsite	Set/Pull	6pm	Thurs	20	6pm	Thurs	20
Offsite	Final - Art To Printer	5pm	Mon	16	5pm	Mon	16
CouponSaver	Showproof	6pm	Thurs	13	6pm	Thurs	13
CouponSaver	Final - Set/Pull	6pm	Fri	12	6pm	Fri	12
Insert	Order Entry	6pm	Fri	5	6pm	Thurs	5
Insert	Material To Warehouse	6pm	Fri	5	5pm	Thurs	5
Reader Ad Logos	Spec Ad/Showproof	6pm	Wed	7	6pm	Tue	7
Reader Ad Logos	Final	6pm	Thurs	6	6pm	Wed	6

Showproofs are built on a 1st in, 1st worked basis with 24 hour turnaround (1 business day)*

*Complex ads should be turned in well before deadline for timely return.